Effective Smartphone Advertising Strategies for Saudi Brands
After extended periods of disappointing outcomes despite significant marketing investments, their revised placement created a 312% improvement in brand preference and a one hundred eighty-seven percent boost in sales.
Through comprehensive research for a food delivery client, we found that advertisements shown between 9-11 PM dramatically exceeded those presented during traditional prime times, generating one hundred sixty-three percent higher sales.
A cosmetics company shifted from multiple single collaborations to longer-term associations with a smaller number of influencers, producing a one hundred sixty-four percent improvement in conversion rates and a 43% drop in marketing expenses.
Effective strategies included:
- Selecting items suitable for Saudi tastes
- Adjusting merchandise details to highlight characteristics significant for Saudi consumers
- Seasonal collections for religious occasions
- Measurement adjustments for regional expectations
Important support aspects to assess for positioning:
- Relationship basis of support
- Anticipation of promptness
- Physical exchange inclination
- Comprehensive difficulty elimination expectation
- Position acknowledgment during service delivery
Last quarter, a store group allocated over 200,000 SAR in standard promotion with underwhelming results. After shifting just 30% of that budget to mobile marketing, they achieved a 328% increase in store visits.
Working with a culinary business, we established a approach where influencers genuinely incorporated products into their normal activities rather than generating obvious advertisements. This method generated interaction levels 218% higher than standard advertising material.
For a banking client, we created a material collection about household money management that featured halal investment concepts. This material outperformed their previous typical financial advice by four hundred seventeen percent in response.
Assisting a medical center, we transformed their reading-intensive wellness content into image-rich narratives with infographics. This strategy improved their material readership by two hundred nineteen percent.
A electronics business transformed their business results by applying a replacement methodology that combined advancement with convention. This approach increased their brand appeal by over one hundred forty percent.
Important advancement aspects to consider for placement:
- Practical benefits emphasis over novelty
- Group endorsement of digital embracing
- Established procedure improvement rather than substitution
- Ease of integration into current habits
- Home improvements positioning
For a interior company, a collaboration with 20 smaller creators created a three hundred forty-seven percent greater return on investment than a sole collaboration with a major influencer with a large quantity of followers.
For a international fashion brand, we created a positioning approach that genuinely resonated with established home beliefs while preserving their international charm. This approach enhanced their product meaningfulness by one hundred seventy-three percent.
Recently, a skincare retailer spent 300,000 SAR in traditional advertising with limited results. After redirecting just 25% of that investment to creator partnerships, they experienced a dramatic increase in conversions.
Key prestige dimensions to assess for positioning:
- Understated indication vs. obvious display
- Social confirmation of status
- Achievement orientation alongside legacy acknowledgment
- Generosity exhibition as exclusivity indication
- Spiritual connection of premium acquisition
Key improvements included:
- Honest fulfillment projections for diverse locations of the Kingdom
- Various shipping choices including rapid fulfillment in urban centers
- Complete visibility with native updates
- Adjustable timing for deliveries
For a digital service, we discovered that their foreign language material was significantly higher quality than their native information. After upgrading their arabic user Experience design content quality, they achieved a significant improvement in purchases from Arabic-speaking users.
After considerable time of mediocre outcomes in the Kingdom, their enhanced approach created a three hundred twenty-four percent improvement in conversion rates and a one hundred eighty-seven percent growth in average order value.